It’s 4 o’clock Somewhere

This episode was originally released under The Corporate Couch podcast series in August 2025
 
Six months, six happy-hour-type conversations and we’re just getting started. In this special edition of It’s 5 O’Clock Somewhere, Marc Shaffer and I pour a couple of beers and dive into what’s been on our minds lately:
The “five types of wealth” and why time wealth may be the most overlooked.
How boredom, stillness, and slowing down fuel creativity and joy.
The wisdom in quotes that stick from Ryan Holiday to Seth Godin to Lao Tzu.
Why it’s okay to stop “optimizing” and just enjoy the moment.
The value of connecting with new people (and how a 10-question icebreaker can spark great conversations).
We also swap stories about golf outings, charity cooking classes, and rediscovering the joy in everyday connections. This one’s about savoring life’s crooked turns, honoring what matters most, and remembering that the best ideas often come when you step away from your to-do list.
Pull up a chair (and maybe a drink); it’s always 5 o’clock somewhere.
 
This episode is brought to you by Searcy Financial. Your financial future begins with a simple question: Where do you want to be? At Searcy Financial, we help successful individuals and families through our mission to simplify your financial journey, empowering you to enjoy life and wealth on your terms. The question sparks a conversation that goes beyond numbers, helping us understand what truly matters to you and the kind of financial plan that aligns with your life goals. It also allows us to identify potential challenges and opportunities so we can proactively address them. The outcome is a plan that empowers you to acquire, grow, and preserve your wealth.
Searcy Financial is celebrating 50 years of service. Don’t miss out on any of the excitement! To sign up for information on Marc’s book, “One for All,” including where to buy and exclusive website content, or to sign up for the Searcy Financial Wealth Matters email newsletter, use the links below:
- Marc's Book "One for All": Keep Me Updated!
- "Wealth Matters" newsletter: Sign Me Up!
 
The opinions expressed herein are those of certain Searcy Financial Services, Inc. personnel and are subject to change without notice. The opinions referenced are as of the date of publication and are subject to revision due to changes in the market or economic conditions and may not necessarily come to pass. Any opinions, promotion, endorsement, projections, or forward-looking statements expressed herein are solely those of the author, may differ from the views or opinions expressed by other areas of the firm, and are only for general informational purposes as of the date indicated. Searcy Financial Services, Inc. was not compensated, nor are there material conflicts of interest that would affect the given statement.

This episode was originally released under The Corporate Couch podcast series in July 2025
 
In this fifth edition of our “It’s 5 O’Clock Somewhere” series, Marc Shaffer and I swap stories like you would over a cold drink on a hot summer night. From our 4th of July celebrations (including Joey Chestnut, $20,000 firework shows, and toddler-approved explosions) to the power of legacy and generosity, we cover it all.
Marc shares an emotional story about the late Giftology author John Ruhlin and how he’s honoring his memory by surprising and delighting the author’s daughters. We also talk about the pending release of Marc’s book One For All, and how relationships, thoughtful gifting, and knowing when to let go are all key ingredients in his “pay-it-forward” philosophy.
You’ll hear about new connections, charity events like Band of Angels' rooftop bash, our shared love of meaningful books (including George Raveling’s What You’re Made For), and my recent podcast conversation with Claude Silver, Gary Vaynerchuk’s Chief Heart Officer at VaynerX.
We wrap with a reminder from Seth Godin: “Stop working on your elevator pitch. No one ever bought anything on an elevator.” Even if your toddler insists on riding it… twice.
Pull up a chair, it’s 5 o’clock somewhere.
 
This episode is brought to you by Searcy Financial. Your financial future begins with a simple question: Where do you want to be? At Searcy Financial, we help successful individuals and families through our mission to simplify your financial journey, empowering you to enjoy life and wealth on your terms. The question sparks a conversation that goes beyond numbers, helping us understand what truly matters to you and the kind of financial plan that aligns with your life goals. It also allows us to identify potential challenges and opportunities so we can proactively address them. The outcome is a plan that empowers you to acquire, grow, and preserve your wealth.
Searcy Financial is celebrating 50 years of service. Don’t miss out on any of the excitement! To sign up for information on Marc’s book, “One for All,” including where to buy and exclusive website content, or to sign up for the Searcy Financial Wealth Matters email newsletter, use the links below:
- Marc's Book "One for All": Keep Me Updated!
- "Wealth Matters" newsletter: Sign Me Up!

In episode two of It’s 4 O’Clock Somewhere, Marc Shaffer and I are back
with another happy hour conversation that technically starts at 8:37 a.m., because details are overrated.
This month, we cover everything from Fourth of July plans, Taylor and Travis wedding rumors, and Marc’s possible Patrick Mahomes sighting at T-ball, to the surprisingly deep life lessons you can learn from watching four-year-olds run to third base after hitting the ball.
We also talk about getting the reps in: on stage, in leadership, in networking, in fitness, and in life. Marc shares upcoming speaking engagements with Kansas State and Collab Culture, while I talk about getting back on stage with a job-search talk for the Kansas City International Association of Business Communicators.
Along the way, we discuss walking for mental clarity, swimming muscles Marc forgot he had, Beegles “Beags” Milford’s incredible leadership journey, Searcy Financial’s hiring plans, and a few upcoming Corporate Couch guests.
It’s part career advice, part parenting survival guide, part leadership conversation, and part “did we just start happy hour before breakfast?”
Pull up a chair. It’s 4 o’clock somewhere.
 
Searcy Financial is gearing up to celebrate 50 years of service. Don’t miss out on any of the excitement! To sign up for information on Marc’s book, “One for All,” including where to buy and exclusive website content, or to sign up for the Searcy Financial Wealth Matters email newsletter, use the links below:
- Marc's Book "One for All": Keep Me Updated!
- "Wealth Matters" newsletter: Sign Me Up!
 
The opinions expressed herein are those of certain Searcy Financial Services, Inc. personnel and are subject to change without notice. The opinions referenced are as of the date of publication and are subject to revision due to changes in the market or economic conditions and may not necessarily come to pass. Any opinions, promotion, endorsement, projections, or forward-looking statements expressed herein are solely those of the author, may differ from the views or opinions expressed by other areas of the firm, and are only for general informational purposes as of the date indicated. Searcy Financial Services, Inc. was not compensated, nor are there material conflicts of interest that would affect the given statement.

This episode was originally released under The Corporate Couch podcast series in June 2025
 
Marc Shaffer returns for round four of It’s 5 O’Clock Somewhere, the recurring happy hour-style Special Edition of The Corporate Couch: Work Stories I Only Tell My Friends. It’s the kind of conversation that flows between business, family, books, and community, with a splash of margarita-shirt energy.
Marc opens up about how becoming a dad to two young children has transformed the way he works, delegates, and protects his time. He also shares reflections from The Five Regrets of the Dying and how that book is shaping both his life and leadership philosophy.
Jeff talks about Put Your Ass Where Your Heart Wants to Be, a powerful little book by Steven Pressfield (author of The War of Art, Do the Work, and The Legend of Bagger Vance, and many others). Jeff also shares what it meant to be a guest on Rounding the Bases, the long-running podcast hosted by Kansas City’s own "Podfather," Joel Goldberg.
This episode covers the generational challenges facing today’s leaders, the value of scheduling emails, and the importance of showing up for yourself and your community. Whether you're tuning in from your desk, your deck, or the “water gym,” one thing’s for sure: it’s always 5 o’clock somewhere.
 
This episode is brought to you by Searcy Financial. Your financial future begins with a simple question: Where do you want to be? At Searcy Financial, we help successful individuals and families through our mission to simplify your financial journey, empowering you to enjoy life and wealth on your terms. The question sparks a conversation that goes beyond numbers, helping us understand what truly matters to you and the kind of financial plan that aligns with your life goals. It also allows us to identify potential challenges and opportunities so we can proactively address them. The outcome is a plan that empowers you to acquire, grow, and preserve your wealth.
 
If you would like to sign up to be notified of updates on Marc's “All for One” book, including the release date, or to sign up for the Searcy Financial Wealth Matters email newsletter, use the links below:
​Marc's Book "All For One": Keep Me Updated!
 
"Wealth Matters" newsletter: Sign Me Up!
 
The opinions expressed herein are those of certain Searcy Financial Services, Inc. personnel and are subject to change without notice. The opinions referenced are as of the date of publication and are subject to revision due to changes in the market or economic conditions and may not necessarily come to pass. Any opinions, promotion, endorsement, projections, or forward-looking statements expressed herein are solely those of the author, may differ from the views or opinions expressed by other areas of the firm, and are only for general informational purposes as of the date indicated. Searcy Financial Services, Inc. was not compensated, nor are there material conflicts of interest that would affect the given statement.

This was originally released in May 2025 as a Special Edition of The Corporate Couch Podcast.
In this third Special Edition of It’s 5 O’Clock Somewhere, Marc Shaffer and I enhance our usual conversation by doing what any good happy hour calls for: sipping a cold beer. From deep work strategies and smart calendar hacks to journaling habits and our favorite recent reads, this episode is packed with personal insights and practical takeaways.
We also swap stories about standout people we’ve recently met, the power of connecting others, and the local causes we’re proud to support. It’s a relaxed and real look at what’s working in our lives—and how sharing ideas over a beer can lead to better thinking, better planning, and better community.
 
This episode is brought to you by Searcy Financial. Your financial future begins with a simple question: Where do you want to be? At Searcy Financial, we help successful individuals and families through our mission to simplify your financial journey, empowering you to enjoy life and wealth on your terms. The question sparks a conversation that goes beyond numbers, helping us understand what truly matters to you and the kind of financial plan that aligns with your life goals. It also allows us to identify potential challenges and opportunities so we can proactively address them. The outcome is a plan that empowers you to acquire, grow, and preserve your wealth.
 
If you would like to sign up to be notified of updates on Marc's “All for One” book, including the release date, or to sign up for the Searcy Financial Wealth Matters email newsletter, use the links below:
​Marc's Book "All For One": Keep Me Updated!
 
"Wealth Matters" newsletter: Sign Me Up!
 
The opinions expressed herein are those of certain Searcy Financial Services, Inc. personnel and are subject to change without notice. The opinions referenced are as of the date of publication and are subject to revision due to changes in the market or economic conditions and may not necessarily come to pass. Any opinions, promotion, endorsement, projections, or forward-looking statements expressed herein are solely those of the author, may differ from the views or opinions expressed by other areas of the firm, and are only for general informational purposes as of the date indicated. Searcy Financial Services, Inc. was not compensated, nor are there material conflicts of interest that would affect the given statement.
 
 

This episode was originally released under The Corporate Couch podcast series in April 2025
 
In this second installment of our It’s 5 O’Clock Somewhere series, Marc Shaffer and I kick back for another happy hour-style conversation—no scripts, no slides—just two friends swapping stories, ideas, and what’s working for us in business and life.
We cover everything from the value of connecting people and respecting your time to why your calendar system might be secretly ruining your productivity. We discuss the benefits of using ChatGPT compared to Claude AI. Also, Marc shares how he’s automating meeting notes with AI and how it’s changed how he shows up for clients, board meetings, and his 1:1 coffees (Hint: It's either at Pilgrim Coffee or McLain's :-).
We also talk:
The power of saying “yes” (without burning out)
How connecting the right people can open the biggest doors
National Infertility Week and Marc’s personal journey with IVF
Whether a downtown Royals stadium might actually get us to more games
The HEMP (https://www.hempkc.org/) Super Connector Lunch – What we learned, who we met, and why KC's entrepreneurial scene is on fire.
If you’ve ever felt stretched thin but still want to make a meaningful impact, this episode is for you. It’s part insight, part therapy, and part “why didn’t I think of that?”, all in the spirit of helping others while enjoying the journey.
Grab a drink, hit play, and eavesdrop on a conversation that might change how you approach time, tech, and your next connection.
 
This episode is brought to you by Searcy Financial. Your financial future begins with a simple question: Where do you want to be? At Searcy Financial, we help successful individuals and families through our mission to simplify your financial journey, empowering you to enjoy life and wealth on your terms. The question sparks a conversation that goes beyond numbers, helping us understand what truly matters to you and the kind of financial plan that aligns with your life goals. It also allows us to identify potential challenges and opportunities so we can proactively address them. The outcome is a plan that empowers you to acquire, grow, and preserve your wealth.
Searcy Financial is gearing up to celebrate 50 years of service. Don’t miss out on any of the excitement! To sign up for information on Marc’s book, “One for All,” including where to buy and exclusive website content, or to sign up for the Searcy Financial Wealth Matters email newsletter, use the links below:
- Marc's Book "One for All": Keep Me Updated!
- "Wealth Matters" newsletter: Sign Me Up!
 
The opinions expressed herein are those of certain Searcy Financial Services, Inc. personnel and are subject to change without notice. The opinions referenced are as of the date of publication and are subject to revision due to changes in the market or economic conditions and may not necessarily come to pass. Any opinions, promotion, endorsement, projections, or forward-looking statements expressed herein are solely those of the author, may differ from the views or opinions expressed by other areas of the firm, and are only for general informational purposes as of the date indicated. Searcy Financial Services, Inc. was not compensated, nor are there material conflicts of interest that would affect the given statement.
 

This is the pilot episode originally released on March 26, 2025, as part of The Corporate Couch podcast.
 
Welcome to the first-ever The Corporate Couch Special Edition of It’s 5 O’Clock Somewhere—a monthly happy hour-style conversation where Marc Shaffer and I talk about random stuff that actually matters. Think of it as eavesdropping on our usual drinks-and-deep-thoughts sessions, now with a microphone involved :-)
In this episode, we tackle:
The frustrating state of job searching and hiring today—why candidates are getting ghosted, the impact of AI-driven hiring, and how companies can do better.
Marc’s insights as a hiring manager—what he looks for, why personality tests can be misleading, and how he’s approaching an unconventional executive assistant hire.
Networking vs. the black hole of online applications—why 70-80% of jobs are found through relationships, not job boards.
Marc’s first book, One for All—why he wrote it, what “systematizing kindness” actually means, and how it can help leaders and sales professionals build real relationships that pay off in unexpected ways.
Giving back and getting behind the bar—Marc’s experience bartending at the Newhouse Worthy Pop-Up Bar, which raised over $280,000 to support survivors of domestic violence.
Jeff’s struggle with being ghosted… by friends—how do you handle people who say they want to work with you but then disappear? Marc offers a foolproof process for letting people go gracefully.
Whether you’re job searching, hiring, growing a business, or just looking for some entertaining banter with real takeaways, this episode is for you. Grab a drink (or coffee—no judgment), kick back, and join us for a conversation that’s equal parts insightful and irreverent. 
Tune in now, and don’t forget—it's always 5 o’clock somewhere :-)
 
This episode is brought to you by Searcy Financial. Your financial future begins with a simple question: Where do you want to be? At Searcy Financial, we help successful individuals and families through our mission to simplify your financial journey, empowering you to enjoy life and wealth on your terms. The question sparks a conversation that goes beyond numbers, helping us understand what truly matters to you and the kind of financial plan that aligns with your life goals. It also allows us to identify potential challenges and opportunities so we can proactively address them. The outcome is a plan that empowers you to acquire, grow, and preserve your wealth.
Searcy Financial is gearing up to celebrate 50 years of service. Don’t miss out on any of the excitement! To sign up for information on Marc’s book, “One for All,” including where to buy and exclusive website content, or to sign up for the Searcy Financial Wealth Matters email newsletter, use the links below:
- Marc's Book "One for All": Keep Me Updated!
- "Wealth Matters" newsletter: Sign Me Up!
 
The opinions expressed herein are those of certain Searcy Financial Services, Inc. personnel and are subject to change without notice. The opinions referenced are as of the date of publication and are subject to revision due to changes in the market or economic conditions and may not necessarily come to pass. Any opinions, promotion, endorsement, projections, or forward-looking statements expressed herein are solely those of the author, may differ from the views or opinions expressed by other areas of the firm, and are only for general informational purposes as of the date indicated. Searcy Financial Services, Inc. was not compensated, nor are there material conflicts of interest that would affect the given statement.
 

Welcome to the first official episode of It’s 4 O’Clock Somewhere, the newly rebranded happy hour conversation with my friend Marc Shaffer. Same spirit. Earlier start time. Sunglasses still strongly encouraged.
In this kickoff episode, Marc and I talk about the move from It’s 5 O’Clock Somewhere to It’s 4 O’Clock Somewhere: Work, Life, and the Stories We Shouldn’t Tell, which feels right because, let’s be honest, happy hour starts earlier now.
From there, we cover a little bit of everything:
• Yankees vs. Royals and the joy of live baseball• Why Marc loved downtown baseball in Pittsburgh• Searcy Financial’s 50th anniversary celebration and strategic planning week• The importance of health, sleep, physicals, and playing the long game• What happens when new employees ask, “Why do we do it this way?”• EOS, turnover, growth, and rethinking how teams evolve• Marc’s financial advisor training in Pittsburgh around philanthropy, legacy, and family money conversations• Justin Ricklefs’ “Give a Damn” event and why caring is still one of the most underrated leadership traits• The future of The Corporate Couch, including bringing past guests back for round two
It’s business, life, community, sports, and a little “did we just say that out loud?” energy.
Pull up a chair. It’s 4 o’clock somewhere.
 
This episode is brought to you by Searcy Financial. Your financial future begins with a simple question: Where do you want to be? At Searcy Financial, we help successful individuals and families through our mission to simplify your financial journey, empowering you to enjoy life and wealth on your terms. The question sparks a conversation that goes beyond numbers, helping us understand what truly matters to you and the kind of financial plan that aligns with your life goals. It also allows us to identify potential challenges and opportunities so we can proactively address them. The outcome is a plan that empowers you to acquire, grow, and preserve your wealth.
Searcy Financial is gearing up to celebrate 50 years of service. Don’t miss out on any of the excitement! To sign up for information on Marc’s book, “One for All,” including where to buy and exclusive website content, or to sign up for the Searcy Financial Wealth Matters email newsletter, use the links below:
- Marc's Book "One for All": Keep Me Updated!
- "Wealth Matters" newsletter: Sign Me Up!
 
The opinions expressed herein are those of certain Searcy Financial Services, Inc. personnel and are subject to change without notice. The opinions referenced are as of the date of publication and are subject to revision due to changes in the market or economic conditions and may not necessarily come to pass. Any opinions, promotion, endorsement, projections, or forward-looking statements expressed herein are solely those of the author, may differ from the views or opinions expressed by other areas of the firm, and are only for general informational purposes as of the date indicated. Searcy Financial Services, Inc. was not compensated, nor are there material conflicts of interest that would affect the given statement. ccccc